RYAN FURR CREATIVE
Brand Designer
BRAND DESIGN - ART DIRECTION - BRAND STRATEGY - PROJECT MANAGEMENT
Ryan Furr Creative is a creative services company. They specialize in video production with clients mainly in the fields of healthcare and manufacturing. The owner wanted to expand their services and become an all encompassing creative agency for south central Indiana. I was brought in to be the designer so they can offer branding and design services and to use my experience to attract and obtain new clients.
Directive:
Become an asset to the creative company as they open a new wing of services. Brand not only our own company, but any clients we can bring on board.
Website Exploration
We were branding and designing for other clients, but our own company needed some direction. As our own brand evolves, we started with our online presence.
Telling Our Own Story Online
Design Brief
-
We want a more complex design with moving parts to capture attention.
-
A dark theme to stay on our brand.
-
Communicate all of our new services, but focus on our bread and butter of video production.
Creating Case Study Layouts
I worked on these four projects then wrote and designed the pages to be displayed on the site.
Project Proposal / StoryBoard Templates
When a new project opportunity opens up, we wanted to be able to respond quickly and professionally. I created templates for creative proposals and storyboard video production shoots that could be edited by the project manager and sent on to the client without worry of design.
Business Cards
Explored some design options for our team. Ultimately, the first design shown was voted for print.
A Holiday * Video
Hired out the blank motion R logo to a freelance motion designer. Then built the rest of the video in After Effects using stock green screen videos & text.
A New Direction?
Currently exploring a new direction to keep us on trend and up to date and a little more sophisticated to land bigger clients.
.png)
